Tell your story better

Public courses

Masterclass:
Write to win

Learn how to write smarter, sharper copy

You’ll find this lively copywriting course incredibly useful if you work in marketing, communications or a related field.

Led by experienced trainer, journalist and content specialist Kathy Foley, it’s packed full of tips, tactics and tools to help you improve your writing.

And the small group size allows time to address individual questions and challenges!

 

upcoming course dates TBD

Drop us a line at hello@hyphencontent.com if you’d like to know the dates for upcoming public courses once they’re finalised.


What is good business writing?

It’s as clear as can be. It’s more persuasive. More credible. More relevant. More results-focused. More effective.

It’s more doable than you think.


what will i learn How to do?

  • Write copy that spurs audiences to action

  • Incorporate the core elements of strong, on-brand writing

  • Write with impact and to the point

  • Plan your writing

  • Edit yourself

  • Be efficient with templates.

Interested in bespoke in-house training for your team or colleagues? Learn more here.


WhY book training with us?

Articles. Award applications. Blogs. Brochures. Case studies. Ebooks. Emails. Internal comms. Presentations. Press releases. Reports. Scripts. Speeches. Social posts. Surveys. Thought leadership articles. Web copy. And so much more.

You name it, Hyphen has written it for blue-chip public sector, B2B and B2C clients.

And Kathy has trained hundreds of marketing and communications professionals in Ireland and Europe how to write it better. Training clients have included KPMG, Intercom, the European Union Intellectual Property Office and many more.

Discover how much other people loved our training on our Testimonials page.


Here’s the bonus

You can apply what you learn to everything else you write at work. That could include anything from briefs and campaign concepts to proposals and pitches, not to mention feedback for others and finely tuned requests to your boss.


Here’s the bad (good) news

This course runs over two half-days, so you can do some writing homework in between. Yup, there’s homework (but it should only take an hour or two).

You don’t have to do it, but if you do, you’ll get invaluable personalised feedback to help you improve your writing even more.