Prepping a presentation: Don't forget Something They'll Always Remember.

When you're planning a presentation, remember to include Something They'll Always Remember.

Having a STAR moment is one of a bajillion tips in the incredibly useful HBR Guide to Persuasive Presentations* by speech queen Nancy Duarte.

If you write and/or give talks, presentations etc, get this book.

I'll always remember superstar speechwriter Paula Tesch raving about it in a windowless microkitchen in Palo Alto -- and then giving me a copy. Thanks Paula!

(See, what I did there, was add an optional extra anecdote at the end, because I had it up my sleeve and turns out I had time to include it. That's one of Nancy's tips too.)

*That’s an Amazon Affiliates link.